Wednesday 8 May 2013

What Have You Learnt From Your Audience Feedback

Poster:

During the whole production process i have been asking classmates, friends and family to give their opinions and suggestions to help me build upon and create the best piece i can. After i finished producing the trailer and poster i asked for formal feedback which i used for evaluation.

The poster was completed before the trailer and was completed in a rather short amount of time, this meant there was no chance for feedback during the creation of it however there was plenty after it had been finished. The vast majority of which was positive, people liked the quality of the photo as well as the clean and professional look, brought about by the lay out and style of text.

The one constructive point i got was some ones opinion on the fact that the title as a little small and a large proportion is just photograph, however this was intentional as i was whoever was looking at it to focus on the photo rather than the title as i tried to symbolise the title within the photo.

overall the general feedback i got from everyone about the poster was positive.

Trailer:

The trailer had more mixed feedback than the poster however was still generally positive, people liked the use of music a lot. I was told it gave a very original feel and they like the way it challenged the conventions of action films, they said that it still managed to help capture the mood of the film rather than distract from it, which i felt a Rock song would have done.

Another positive point i received was the use of text within my trailer. People liked the fact it was consistent with my poster as well as generally professional looking and fitting in with the feel of the film. The lens flare effect attracted a lot of attention because it made it a lot more interesting than just static text.

There were a couple of points of weakness however, such as the fact the stability of the shots had been compromised due to the lack of access to good equipment, also the quality of lighting was compromised due to the fact that we couldn't get hold of any decent lights so we had to make do with what we had.

Magazine Cover:

After showing my poster to a select group of people the feedback was overall positive, they liked the use of text to build an image and the fact that the text was also relevant to the film as it is the tagline. Another aspect that received praise was the minimalistic approach to the layout of the magazine, they liked the fact it wasn't too cluttered and that made it stand out. Controversially some people thought it was a little too minimal and a bit boring so i would have to find the right balance if i were doing it again.

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